Sales Manager (Lekki)

Lekki, Nigeria
Full Time
Mid Level

We seek a dynamic sales manager to drive sales performance across assigned areas by effectively managing Sales Agents (SAs) and retail locations to ensure consistent growth, strong coverage, high productivity, and timely execution of company initiatives.

  • Drive daily, weekly, and monthly sales performance, setting clear expectations and developing action plans to close gaps.

  • Recruit, train, and manage SAs, ensuring appropriate shop placement, active engagement, and adherence to company policies through regular field coaching.

  • Manage and strengthen existing shops while expanding coverage, ensuring proper deployment of branding materials and preventing unauthorized agent movement.

  • Monitor shop productivity and operational performance, resolving issues promptly and supporting new shop acquisition.

  • Track key performance metrics, submitting timely daily and weekly reports to communicate performance gaps and progress updates to the Regional Manager (RM).

  • Conduct regular field visits to gather market intelligence, assess competitor activity, and implement new company promotions.

  • Hold team members accountable for performance standards, addressing underperformance and escalating disciplinary issues as needed.

  • Monthly and weekly sales achievement

  • SA productivity and active rate

  • Zero-sales SA reduction

  • Active and productive shop rate

  • Shop activity and sales contribution

  • New shop acquisition

  • SA retention and productivity

  • Execution of company initiatives

  • Quality and timeliness of reporting

  • Compliance with operational instructions

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